Enduring Summer’s Deep Freeze - NYTimes.com

Enduring Summer’s Deep Freeze - NYTimes.com: "Why is America so over air-conditioned? It seems absurd, if not unconscionable, when you consider the money and energy wasted — not to mention the negative impact on the environment from the associated greenhouse-gas emissions. Architects, engineers, building owners and energy experts sigh with exasperation when asked for an explanation. They tick off a number of reasons — probably the most vexing is cultural.

“Being able to make people feel cold in the summer is a sign of power and prestige,” said Richard de Dear, director of the Indoor Environmental Quality Laboratory at University of Sydney, Australia, where excessive air-conditioning is as prevalent as it is in much of the United States. He said the problem is even worse in parts of the Middle East and Asia."



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